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Many students are cash-strapped, nowadays. Nevertheless, their purchasing power is very high. Research reveals that 20 million students in the US have a combined disposable income of $417 billion. Moreover, another survey of students' parents reveals that students now make 70 percent of their purchases themselves. These purchases are often made on credit cards. Therefore, students often have a significantly higher purchasing power.

If you know this, you can utilize it to capture the attention of the 16-24 age demographic. However, it is essential for your product or service to appeal to the lifestyle of the students. Additionally, student ambassadors should be utilized to spread the word about your product or service to their friends and classmates.

If you have not yet considered this demographic, it is time to reach out to them now! Social media is a popular method for socialization and communication between many young people. Students are the majority users of social networking sites like Facebook and Twitter. These are the right places to introduce brands to young people.It is probably the right place to introduce a brand to them. To capture the student audience, it is essential to be a part of the conversation; it is also important to keep them engaged. Social media is the ideal platform for this.

However, studies state that half of these social media savvy youngsters fail to follow brands on social networking sites. Students who do follow often only show temporary, marginal support. Social media is definitely a great platform for engaging students and spreading the word. However, it is definitely not the best for brand introduction and recognition.

Frequently asked questions

Software problems or viruses/spyware would not be covered under the manufacturer’s warranty. Manufacturer’s warranty covers failure of the hardware components of your computer.

Repair times can depend on a number of variables, including warranty status, the workload at the time of drop-off, the time it may take to diagnose, the time it takes for a part to ship, and whether the part is on backorder. Typically repairs take 2 to 5 business days. Upgrades such as memory or hard drive installations can often be done within the same day.

Usually no. Most of the time we have the necessary cables and accessories to get a machine up and running. Notebook computers are an exception to this rule; if you are bringing in your notebook for repair, please bring along the AC adapter or power cord for the machine, as we may not have the right cables for your specific model of notebook.

Service parts have a warranty of 90 days, and we warranty the work and parts for that period of time. The warranty on software issues is 7 days.

During the repair of your computer if the repair part that we recommend doesn’t resolve your issue, you will not be charged for that part. You are only charged for the part or parts that restore your computer back to working order.

A repair part is one the Hardware Service Department installed to replace a faulty part. The faulty part in turn is sent back to the vendor the part was ordered from for credit. Repair parts are usually cheaper then buying one outright; this is because the vendor issues a credit when the faulty part is returned.